Many authors make public appearances, or outings, in an effort to connect with more people. For those who have never done it and are interested, I thought I’d put together some pro tips for authors who would like to do a public event.
The first thing I want to say is that participating in an event, as a speaker or as an author vendor, normally won’t propel you to endless fame or thousands of book sales. Generally, the people whose appearances drive attendance and sales already have a large platform. People come to events involving relative unknowns generally because of the event itself or the information gained at the event.
Keeping this in mind, let’s talk about the kinds of events new authors can participate in, and how to do it. There are generally a few types of events authors appear at: festivals, conferences, and special programs. Continue reading “So, You Want to do Author Events? Tips to Get You Started”