That Book’s Time Is Over

I’ve heard from a number of authors recently how they wanted to wait until their new books came out to run features. As always, I offered to them the opportunity to run a Sneak Peek (book excerpt) for their book since it was more than 90 days old and therefore didn’t qualify for an announcement feature. Their response “Nah, that book’s time is over.”


No. I don’t buy that. Sorry. So, the book didn’t take off the way you’d hoped. That doesn’t mean you should give up on it. There’s no reason that you shouldn’t take advantage of book excerpts or guest posts or any other opportunity which comes your way to feature that book. Continue reading “That Book’s Time Is Over”