Post-Collaborative Collaboration

Yesterday, K.S. Brooks gave you her take on our creative collaboration in developing our latest book, Triple Dog Dare (available at Amazon US and Amazon UK).  A couple of weeks ago, my article focused on the general concepts of creative collaboration. Being able to produce a book as part of a team is a pretty neat thing, but the creating is not necessarily where the collaboration ends. You can (and should) also work together to market the book you co-created.

Marketing is an enigma for most of us. It’s not that there aren’t a lot of opportunities out there, it’s just that we don’t always know the best ways to expend our limited energies and capital. Anecdotal evidence of some author’s success with a particular venue or strategy may be interesting, but your mileage may vary. Continue reading “Post-Collaborative Collaboration”