I’m Promoting My Book — Where’s My Sales Spike?

book sales graph-841606_960_720 (003)If you’re a regular reader of IU, you know that writing a book is only part of the recipe for success. You’ve taken all the advice about punctuation, plot, characters, and story arc to heart, you’ve written the best book you could, gotten first-class editing, paid for an eye-catching cover and now your book is up on the web just waiting for the orders to roll in.

But they’re not.

Okay… you’ve sent out an announcement to your email list, you’ve posted on Facebook and Instagram, tweeted on Twitter, touted your book on LinkedIn. You’ve sent press releases to the local media and to any distant locations that might be interested (i.e. the setting for your book, your old home town, etc.).

Still no sales spike. What’s up with that? Continue reading “I’m Promoting My Book — Where’s My Sales Spike?”