If you’re an author publishing on Amazon.com, Author Central is an essential tool to help you easily make changes to book data and improve readers’ ability to learn more about you.
If you’ve never used it, Author Central is where you create your Amazon Author Page. This is a profile page that includes a picture, a biography, and lists all the books you’ve published on Amazon. How can a reader see your profile page? Usually readers find it when they’re looking at a book you’ve written and they click your hyperlinked author name. If you don’t have an Amazon Author Page, Amazon will give the reader search results for your name. If you do have an Amazon Author Page, Amazon will take the reader to it. The Author Page is a great chance to connect with the reader by showing them all the books you’ve written and a little bit of personality in your biography. Continue reading “Amazon Author Central: A Primer”