You’ve seen them, I know you have. The ugly, discombobulated, burdened Facebook page URL that has not been properly set up. My favorite is when someone who claims to be a social media or marketing expert sports one. “Come check out my page!” they’ll say to me, presenting me with a link that looks like “http://www.facebook.com/pages/Judy-the-marketing-pro-author/260458930631195” Hey, Judy, guess what? No one’s going to remember how to get to your page with a link like that. Not to mention it’s kind of embarrassing.
What can you do about it? Well, I’m glad you asked.