Oh, Nook, how we have loved you. We had such hopes that you and your parent, Barnes & Noble, would successfully challenge Amazon’s dominance of the e-reader market – thereby giving indie authors a home if (or when, as some muttered darkly) the Zon turned on us at last. You didn’t come through for us, but still we’ve had a soft spot in our hearts for you. After all, yours was the first e-reader platform, after KDP, to give indies a direct route into a store, first with PubIt and then with Nook Press (which turned out to be PubIt with a new skin, but never mind that). Sure, you didn’t offer us the kinds of promotional options KDP did – or any promotional options, actually – and it’s true that your venerable parent didn’t give us shelf space in its brick-and-mortar stores, nor did it play fair with sales rankings in its online store. But you gave us a home that wasn’t Amazon. You liked us! You really liked us! Continue reading “Whither the Nook?”
Last week, we talked about publishing your ebook by uploading your file to a distributor such as Smashwords or Draft 2 Digital. There are valid arguments for letting a distributor do the job for you. For one thing, you only have to upload to one place (well, two places – more on that in a sec), which means that you only have to prep one electronic version of your book. And when you need to correct the inevitable typos, you only have to upload the corrected file to one place.
But there are disadvantages, too. For example, a distributor won’t pay you for your sales until the merchant has paid them, and merchants don’t update the distributor in real time. For another, you are going to get a smaller royalty if you use a distributor, because the distributor is going to take their cut before they pay you. Let’s use Barnes & Noble as an example. If you upload your book directly to Nook Press, B&N will pay you 65 percent of your list price (assuming your list price is between $2.99 and $9.99). If you put Smashwords in the middle, B&N will pay Smashwords 65 percent of your list price; Smashwords will pay you 60 percent of list, and keep the other 5 percent for its trouble. And while Smashwords pays quarterly – and must wait for B&N to report sales to them first – Nook Press pays 60 days after you’ve made a sale (although, like Smashwords, you must accumulate $10 in sales before they’ll pay you anything).
You should also keep in mind that you’re going to have to prepare a separate file for Kindle Direct Publishing (KDP) anyway, because KDP doesn’t play nice with any distributors. So you may decide that it’s worth the hassle to cut out the middleman and prepare separate files for each retailer. Your call.
Let’s run down the Big Five: Continue reading “Choices for Publishing: eBooks, Part 2”
by Shaun McLaughlin
A few months ago, I suggested here on Indies Unlimited that self-published authors make their work available in epub format, not just Kindle. Diversity can lead to greater sales. Here’s a further tip: diversify your epub vendors to make sure your ebooks reach an international audience.
Recently when IU held a like-fest for Barnes & Noble (B&N), I tried to buy a copy of the first Starship installment by Kevin O. McLaughlin (because I like his last name). B&N uses the epub format, which is compatible with my Kobo ereader. Continue reading “Sell to the World”
For the past nine months or so, I’ve been conducting an experiment. Instead of letting Smashwords handle distribution of my new ebooks to Barnes & Noble, I’ve been uploading them directly to B&N by using PubIt, their dedicated ebook publishing system. The royalty is slightly higher by going directly through B&N (65 percent on ebooks priced at $2.99 and higher, compared to 60 percent when you go through Smashwords). Plus I thought I might get paid faster if I cut out the middleman and uploaded my books directly to B&N. Continue reading “Publish it with PubIt?”