Let me start by outlining my own history of involvement in the wacky world of online everything. Before March of 2011, my presence in Virtual World consisted of an e-mail account I checked once a week or so. If I remembered. I usually didn’t. March 2011, however, was when I first hit that “Publish” button over at KDP, and I figured I had better dive into the digital world, seeing as I was trying to sell digital books. Continue reading “Ed’s Casual Friday: How not to sell (me) a book.”