Social media is a big part of our lives. There’s no getting around it if you are publishing and writing. The last thing you want to do is add another platform. However, as you watch the pop culture world around us, there is no denying the impact of Instagram. It’s ubiquitous in mainstream media. But, is it right for us as authors?
Let’s look at some of the stats:
- 300 million active users
- 70 million posts per day
- 70% of users are outside the United States
- Average time on the site by users is twenty-one minutes per day
- Forty-one percent of the Internet users age 16-24 use Instagram while usage among 24-34 is at 35%.
At first look, the numbers may mean different things to different audiences. If you are a young adult author, Instagram may be the place to be. Here’s an interesting number to back that up: Continue reading “Instagram: Should You Be On It?”