What is the difference between a keyword and a tag? That’s a very good question. Theoretically, they are the same thing. Since most of the time this question is being asked from a blogger’s standpoint, that’s how it shall be answered. And I’ll be using Indies Unlimited as an example to make it easy to follow.
The incredibly simplified answer to the question is: keywords are used to find things via search engines; tags are used to find things within your own blog. So, you would use keywords to help label your article so when people search on Google, they hopefully use the words in your article (or in your article’s keyword Metadata). Just so you know, metadata is “a set of data that describes and gives information about other data.” Thank you, Wikipedia. By the way, did you know Wiki has a series of pages on George Clooney? Anyway, your keywords make up a set of data that describes the information in your article. Got it?
Tags also describe your article, but they do it more like an internal filing system, if you will. About a year ago, the Evil Mastermind wrote an article about using keywords in book titles. Let’s say that article wowed you (of course it did!) and you want to read other articles with similar content at Indies Unlimited. At the bottom of the article, under the share buttons (which you always use, right?), you will find this: Continue reading “Keywords Vs. Tags”