Celebrating Independent Authors
I’m in a lot of writers’ groups and have been for eight years now. That means I see a lot of similar posts and comments from people at various levels of experience and success. One of the most common refrains I hear is, “I don’t sell a lot of books because I suck at marketing.”
Hmm. I’ve asked a few people what they mean by that and get answers ranging from Continue reading “You Don’t Need to Suck at Marketing”
About four years ago I told you about an organization called Project Wonderful that was an alternative to Google Adsense for selling advertising space on your blog or website. (Yeah, I’m amazed I’ve been around for four years, too.) It continued to work well for me after that post. Unfortunately, last month I received an email announcing that they were shutting down. I found part of their explanation disconcerting, for its more far-reaching implications, assuming they’re correct. This excerpt is the part that got me thinking. Continue reading “Book Advertising: Not So Wonderful Anymore”
A few months ago, KDP opened up Amazon Marketing Services to all eBooks, not just the ones in Kindle Unlimited. Setting up an ad is a relatively simple process, although it can look intimidating in the beginning.
Today, I’m going to walk you through how to set up both types of advertising.
First, go to your Reports page in KDP and click on Ad Campaigns (red arrow below). Continue reading “How to Set Up an eBook Ad with Amazon Marketing Services”
Amazon rolled out a new advertising option in the last few days and, as with all things Amazon related, it set the author blogosphere abuzz. If you have published books through Amazon’s KDP Select program, when you go to your KDP bookshelf, you should see a link that says “Promote and Advertise.”
If you are interested in giving this new option a whirl, click that button and you will be taken to a page that looks like this: Continue reading “Amazon Marketing Services for KDP Select Titles”