Tag: visibility

Finding Blog Readers: Bringing More Views to Your Content

helping readers find your contentDo you get frustrated with your blog? Do you spend a ton of time crafting your blog post to find only a few views each week?

One of the best ways to bring more readers to your blog is to optimize your blog for the search engines. The old days of using simple keywords are relatively ineffective with today’s search algorithms. However, the fundamentals of visibility are still pretty much the same as in the early days.

Here are the basics to optimize your post for search engines. Continue reading “Finding Blog Readers: Bringing More Views to Your Content”

Link Building: The Basics for Your Blog or Website

Link Building Basics Link building is a method used to increase visibility and improve your search rankings. Without getting into a lot of mumble jumble, search engines examine the links to and from your site to assign it a certain ranking. Links aren’t everything in search engine optimization (SEO); however, it accounts for a large percentage of weighting in search results as shown in this survey by MOZ.

If you are interested in growing traffic to you blog or site, growing the link profile will gain attention, traction and traffic from search engines. In addition, the strength of the link plays a big role as well. Spam hits in your blog “comments” do not help in establishing links that matter (which is why you have a “nofollow” option in your settings.) Links acquired from your target community, such as indie writing or publishing, matter more than off topic links.

How do we go about link building? Here are the top ten basic methods to build links and improve your site’s visibility. Continue reading “Link Building: The Basics for Your Blog or Website”

Facebook Changes: Is it Even Worth it Anymore?

Facebook is changing againAt some point, we’ll probably give up on this stuff, but until then, here are the latest changes with Facebook that you might want to know about.

For an author, Facebook is about building relationships and visibility. Facebook groups are great for that, but many times, we want to reach out beyond a closed group. That’s where it gets tough. Continue reading “Facebook Changes: Is it Even Worth it Anymore?”