Category: Tutorials

How-to articles for writers.

You Look Marvelous: Do-It-Yourself Portraits

In the immortal words of the philosopher William Crystal “It’s not how you feel, it’s how you look…and you looooooook mahvelous!”

Author K. S. Brooks Photo Credit Olivia Zambom
Author K. S. Brooks Official Press Photo Credit Olivia Zambom

It’s true when it comes to presenting yourself to the masses. Your picture represents you. It’s how people will know you. You want to look good, right? And your book is your business, so you want to look professional, right? I understand that most authors are not also photographers. But I am. I’ve worked in conjunction with modeling agencies to develop portfolios for their models. I’ve done photo shoots for aspiring actors who’ve gone on to Hollywood and scored roles on 90210. Sure, I never got paid for that last gig, but what else is new? With that non-profit spirit in mind, I will now provide you with some “do-it-yourself” tips so you can end up with a nice looking press shot to help you develop your “brand.”

#1 – Do not show off the tattoo you got in prison, or anywhere else as that matter goes. Don’t wear flashy jewelry, no matter how proud you are of that new nose ring. These things distract from the subject – you. Continue reading “You Look Marvelous: Do-It-Yourself Portraits”

Goodreads Giveaway Tutorial

Author Laurie Boris
Author Laurie Boris

Last year, I attended a workshop given by a local published author on how to promote your book on social media. “Goodreads?” she sneered, in response to an audience member’s question about the site. “I don’t know anyone who’s on Goodreads.”

Uh…well, there are LOTS of people on Goodreads. And they love books. I mean, seriously love books. Some members of this community read hundreds of books a year. They talk about them. Review and rate them. Many blog about them.

Yeah, Goodreads can be buggy, like so many other social media sites, and isn’t the most intuitive place out there. But its many features outweigh the occasional glitch. For one, you can maintain a “bookshelf” of books you’re reading, have read, and plan to read, so you can make friends based on common interests and favorite books or authors. You can join a multitude of groups and grow into the community. Participate in a book club, and read and comment on the selection of the month. You can become “fans” of your favorite authors and follow their reviews and blogs. Continue reading “Goodreads Giveaway Tutorial”

Amazon.com: Author Central Pages

Whether you think Amazon.com is too big for its own good, or not, doesn’t matter. As Indie authors, we’re all on it, and we all need it. One thing Amazon does do well is providing authors with tools to get the word out about their work(s). You’ve got to give them that.

But not all authors are taking advantage of the free tools offered by Amazon.com. Today, we’re going to start with Amazon Author Central pages – because this is the FIRST thing an author should do.

One way Amazon makes Author Central pages convenient is that you don’t need to set up a special author account. You can use your existing customer account log-in (if you’re already a customer). If you’re not, you can set up an account. This account is NOT linked to your Kindle Direct or Createspace accounts, if you have those. This is completely separate.

Before I show you how to claim and set up your author page, you’d probably like to know why you need one. #1 – they’re free. It’s like having your own multi-media website from which people can also buy your books. #2 – you can post your biography, video trailers and even rss feeds from your blog(s) and twitter there. #3 – you can post upcoming events, signings, appearances, etc. #4 – potential readers can post questions directly to you in the “discussions” forum. And lastly #5 – All your books will be linked to one page where people can see everything: how many books, how many reviews, and the cost. Here’s a screen shot of my Amazon.com Author Central page to give you an idea (click on it to enlarge): Continue reading “Amazon.com: Author Central Pages”

Tuesday Tutorial: Hootsuite 101 by Troy Stewart

Marketing Strategist Troy Stewart
Troy Stewart

Hootsuite 101- Twitter Just Got a Lot Easier
So you’ve been using Twitter and starting to gain followers. Perhaps you log in every morning and check to see what your followers are saying. Maybe, you even click on hashtags to see what is going on with current trends. That’s great, better than most actually. But there is a lot more that Twitter has to offer.

How do you access the rest? By using Hootsuite.

A Dashboard

Hootsuite is a “social media dashboard.” Basically, it takes up a page or tab of your browser (it is completely web based) and allows you to see Twitter through an entirely different lens. Hootsuite allows you to view Twitter in a “column” view. That is, your home feed, your @ mentions, your Direct Messages and everything else is put into columns for you to easily access. Continue reading “Tuesday Tutorial: Hootsuite 101 by Troy Stewart”