Sometimes the obvious smacks you in the face. I hate it when that happens. But sometimes, lessons are learned where you least expect them. And surely enough, determining a house-selling strategy made me realize I had to change my philosophies when it came to selling my books.
My house is unique and custom-built. It’s in the wilderness, yet convenient to Spokane. It’s considered “green,” yet it’s not rustic. It’s luxurious, but it’s not outrageously expensive. When it went on the market, I knew it wouldn’t sell to anyone in the immediate area. It’s not for them. It’s perfect for city folk tired of the rat race. It’s for wildlife photographers and naturalists and outdoorsmen and retiring business executives and celebrities looking for complete privacy. It’s for a diverse, yet specialized, demographic.
After nearly a year on the market, there’d only been one showing. Why? Because putting a house up on the MLS (Multiple Listing Service), Zillow, and Trulia is like putting a book up on Amazon, Smashwords, and Barnes and Noble – and expecting that to be enough. Continue reading “What My House Taught Me About Selling Books”
Love may make the world go round and money can’t buy me love. Even though some call it the root of all evil, I still find myself looking for ways to obtain more of that filthy lucre. If you have a website or blog, the eyeballs of your visitors are worth money. There are various ways to monetize your website. The most obvious and least intrusive is as an
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