Welcome to The Learning Curve. I am chronicling my journey as a new writer in hopes of inspiring you to put that bag of chips down, step away from the television, and tell the world a good story.
Building Your Brand
Last month Jim Devitt told you the importance of using a single identifying image across your social media network. When someone sees your post on Twitter, Facebook, LinkedIn or your blog, they should immediately recognize that you are the one posting it, before they ever read a single word. That’s good advice folks. Continue reading “Building Your Brand”
Long before the interwebs dubbed them “epic fails”, I used to collect such stories in the dimly-lit, ironic laugh-a-thon I call my “mind”. Like the bank robber who wrote his holdup note on the back of an envelope that not only displayed his own name and address clearly and almost heartbreakingly, but also that of his parole officer, upper left corner, return address. Then… he left the envelope. Or a different guy—surely related via some spectacular yet hitherto undiscovered boneheadedness gene—who held up the teller with a rifle… but left the cork plugged proudly and prominently in the end of his painfully-obvious-to-everyone toy firearm.
Anyway, that’s a trip down Fail Boulevard. And highly amusing as that journey undoubtedly is, I want to explore another part of town: Success Street. Success. Even the word itself sounds like it tastes good (cf: succinct, succumb, succour, succulent). Yeah. Did I ever mention how much I love words? So much so I want to eat them. With bacon. And chocolate-dipped seahorse roe.
When I mentioned yet another post about SEO to the fellow minions they suggested, relatively politely, that I might explain why anyone should care. We have already had splendid examples of great SEO advice, here for example, but it bugs me that most writers still aren’t playing the SEO game to its full advantage. And I care, so there.
I know that most of us are on Amazon, Goodreads etc and people who like books find us that way. We have lively blogs, they gain loyal fans and your fame spreads by word of mouth…but people Google for books too. If they already know your name or your book title they can usually find your website but suppose they just want ‘fantasy fiction’? I just Googled it, not a single author on page 1. And yet 165,000 people Google for fantasy books per month. Book Reviews? 1,500,000 searches per month, and not a single reviewer’s blog on page 1. People are looking for you and they can’t find you. How do I know? I’ll show you later.
Dept. of Justice has determined that the proposed “final judgment” provides “an appropriate and effective remedy” for the antitrust violations. They are quoted as saying that the comments to dismiss the case were being submitted “by those who have an interest in seeing consumers pay more for e-books…”
The DoJ showed little interest in the comments from some of the big players in the industry, including Barnes & Noble, Books-A-Million and the Authors Guild. They go further to say that arguments that Amazon will eventually monopolize the e-book industry as “highly speculative at best.”
The DoJ also noted that not all authors objected to the settlement. Apparently, many mainstream or traditionally published authors were against the settlement. The largest group in favor of the settlement was self-published authors. In one comment by a group of self-published authors, the traditional publishers and literary agents were described as “… all kinds of middlemen which have gone from being indispensable to optional … “ Continue reading “Department of Justice Decision Released”
Welcome to The Learning Curve. I am chronicling my journey as a new writer in hopes of inspiring you to put that bag of chips down, step away from the television, and tell the world a good story.
