Beyond KDP Select Pt. 2

As I mentioned in my previous post, I’ve been trying to find a way to duplicate the results I had with KDP Select’s free promo earlier this year. In other words, I’ve been trying to find readers for my self-published novel, My Temporary Life. KDP Select has been very good to me but as an author with only one book, the effectiveness of its free promo has waned.

On Oct. 10th I ran a promotion through ereadernewstoday.com. Ereadernewstoday is one of the two key sites that list free ebooks, and their reach is phenomenal. They have a gazillion subscribers and Facebook followers, so when they announced their Bargain Kindle Books promo, I wanted in. Continue reading “Beyond KDP Select Pt. 2”

Advice to a First-time Indie Author

Carrot Top Plastic Surgery
How tight does it need to be?

Last week I received an email – a cry for help – from a new Indie Author. He had a number of questions about how he should proceed with his manuscript. I told him he came to the right place – because, as you know – I’ve been doing this for a REALLY long time. Here are his questions, and my responses.

The only person other than me who’s read my very first book is my Mommy. I’m a little uncertain of my skills – should I get someone outside of my family to reassure me that the book is good BEFORE I publish it? Continue reading “Advice to a First-time Indie Author”

Tuesday Tutorial: Building Your Video Empire

Mr. Pish with Jessica Biles of Busy Bee Videography
Mr. Pish with Jessica Biles of Busy Bee Videography

Now, now, Indies Unlimited is “Safe for Work.” Goodness no, I’m not talking about secret sex tapes or video from the hidden camera in the ladies’ locker room. I don’t want to talk about this anymore.

I do want to talk about book trailer videos. Those are for your book. Let’s stay on topic here, shall we?

Why have a video trailer? Really, now – a video trailer is like a commercial for your book. It’s a multimedia bubble-gum for the eyes attempt at getting someone interested enough to purchase your book. Some potential customers like static magazine ads, some like flash, color and motion. Magazine ads cost money. Making your own video trailer costs you only time. We’ve had posts here on IU explaining how to make a trailer on xtranormal.com and Animoto. Take the time to read those. Animoto is an amazing tool and has a much shorter learning curve than xtranormal. I’ve made trailers using both and in my humble opinion, Animoto’s where it’s at. Read the tutorial. Trust me.

So, now you’ve made your video trailer. Congratulations! I’m sorry, what? What do you do with it now? That all depends on how ambitious you are. Here are my recommendations. Continue reading “Tuesday Tutorial: Building Your Video Empire”

My Opinion on Everything

K. S. Brooks with the Washington Post NewshoundThat’s right: I have an opinion on everything. I’ve shown you what your minimal requirements should be for building your author empire here. Now I’m going to tell you some other things you need to know.

1. Backlist. Having only one published book is NOT going to cut it. You need lots of books. If you expect to sell a million books, having a million titles to sell is a phenomenally good idea. That would mean you’d only have to sell one of each title to reach your goal. Of course, you know you can easily sell one book. So, your goal should be to write a good portion of the books you intend to sell. This is such simple logic. I don’t understand why no one gets this.

2. Loss Leader. A loss leader is something that you don’t mind losing money on because it draws people to your offerings and they purchase your other stuff. It’s like the sacrificial lamb of your backlist. This is something every author should have. I’m very good at loss leaders, so take my word for it. I have 10 of them. Continue reading “My Opinion on Everything”