April Facebook Fest!

LikeUsOnFacebook_IconThis past Monday, our Shawn Inmon had some great tips for getting your author Facebook page some exposure. Of course, his advice will work for anyone with an FB page, not just authors. Go have a read of his article, then come back here and get your Facebook page some love!

This is how it works: If you are a person with a Facebook page you’re welcome to join in. This is not limited to being an author, publisher, publicist, literary agent, book reviewer, librarian, (but if you’re a book-lover – that’s awesome!), etc., in the comments below, paste in the link for your Facebook Page. Make sure you show some love to the links in the comments above yours, and check back throughout the day to catch up. (“Likes” from other PAGES do not count. Only “likes” from personal accounts register.)

Please make sure to come back and check the like-fest over the next couple of days to make sure you’ve gotten everyone. Because people reply to each comment with “liked you!,” we’ve had to turn off comment notifications because we were generating more emails than the SPAM guidelines allow. Thank you.

[Don’t forget, if you right-click the links, you can choose to have them open in a separate tab so you don’t have to worry about navigating back and forth to pages.]

This should be fun and should generate a lot of likes, follows, etc. for everyone who plays. Let’s get the party started!

To those with concerns about the ethical implications of “liking” the page of a book you have not read, we regard  likes as more analogous to a “high five” than a rating or review. We do not support the idea of rating or reviewing a book you have never read.

PLEASE be sure to reciprocate by liking those who like you. This is give and take. If everyone plays by the golden rule, we all benefit.

Do Facebook Author Pages Still Work?

150000 Facebook people reachedFacebook is fini, right? Since they began “monetizing” the site several years ago, charging businesses to reach our own fans, authors have been peering at the social media giant with a jaundiced eye. Why should I have to pay to reach my own fans? is a familiar refrain. No one sees my posts anymore anyway is another. In fact, a lot of authors I know have decided to just let their Facebook page lie fallow.

I believe that is a mistake. For me, my most valuable promotional tools are my mailing list and my Facebook page. I don’t have a huge number of Facebook fans – just under 2,200, but they are all organic and the involvement rate is high. Would you believe me if I told you that I had a single post generate more than 150,000 impressions without paying a penny? Admittedly, that post was unusual, but I manage to get at least a few posts that are seen by 25,000+ each week. And that’s with only 2,200 fans.

The question is, how? Continue reading “Do Facebook Author Pages Still Work?”

Unraveling Social Media Confusion for Beginners

social media guru Sydney SchottGuest Post
by Sydney Schott

When talking about social media, I think most people are unsure as to what they’re supposed to be doing. Sure we know the basics, but what about the finer details? We all want to learn the secrets to actually being successful in this area of promotion, don’t we? It can be a struggle to stand out from the ever-growing crowd using social media programs, but learning how to use them can increase your fan base — and mailing list — significantly. Right now, I’m just going to cover the basics. Continue reading “Unraveling Social Media Confusion for Beginners”

Facebook February Fest!

LikeUsOnFacebook_IconOr February Facebook Fest. Whichever you like, pick one, and then get some love for your Facebook page!

This is how it works: If you are a person with a Facebook page you’re welcome to join in. This is not limited to being an author, publisher, publicist, literary agent, book reviewer, librarian, (but if you’re a book-lover – that’s awesome!), etc., in the comments below, paste in the link for your Facebook Page. Make sure you show some love to the links in the comments above yours, and check back throughout the day to catch up. (“Likes” from other PAGES do not count. Only “likes” from personal accounts register.)

[Don’t forget, if you right-click the links, you can choose to have them open in a separate tab so you don’t have to worry about navigating back and forth to pages.]

This should be fun and should generate a lot of likes, follows, etc. for everyone who plays. Let’s get the party started!

To those with concerns about the ethical implications of “liking” a book you have not read, we regard  likes as more analogous to a “high five” than a rating or review. We do not support the idea of rating or reviewing a book you have never read.

PLEASE be sure to reciprocate by liking those who like you. This is give and take. If everyone plays by the golden rule, we all benefit.