I’ve written about using your author’s Facebook page to build you platform several times before, here and here. Still, in almost every authors’ group I belong to, I hear the familiar refrains: “Facebook sucks.” “I’m not paying Facebook to show my posts to my own fans.” “Facebook stopped working when they changed their algorithms.” Those things may be true for many writers, but they are not true for me. After my mailing list, my Facebook page is my second most effective free platform builder.
In my previous articles, I shared a few of my strategies for building up your traffic and fans on your Facebook page before — post consistently, don’t post about your books constantly, put links that lead off Facebook in the comments of your posts instead of the body of your message. Here’s a new idea for you, though — write. You’re a writer, so write. Continue reading “Writing on Our Walls – Our Facebook Walls, That Is”