If the wedding planning industry (and make no mistake – it’s an industry) has given us one useful idea, it’s this: the idea of a checklist leading up to the Big Day. Say what you will about some of the more outrageous line-items (personalized matchbooks?), but it’s a useful thing to have as you work your way through a complex undertaking with a lot of moving parts, like a wedding. Or a book launch.
I just released a new book, so all of this is fresh in my mind. Inevitably, I forget to do something in the effort to remember to do the thing I forgot to do last time. This time, I completely forgot about the ARC, so I had no reviews ready for launch day. Dumb, right? So I am making myself a checklist. Here’s what I’ve got so far: Continue reading “Book Release Checklist”