In case you missed it, Amazon is now keen for its customers to display ‘Look Inside’ links to their favourite books, from within their own websites or blogs.
To be honest, I cannot see too many ordinary bloggers bothering with this feature, but for us Indies it could prove to be marketing gold!
Why? Because the ‘Look Inside’ feature gives casual visitors the ability to sample our work without feeling pressured to buy. Now I know sales are the holy grail, but nothing puts me off faster than a hard sell, so why do it to potential readers? Continue reading “Amazon’s New ‘Look Inside’ Feature for Blogs and Websites [Part One]”