In case you missed it, Amazon is now keen for its customers to display ‘Look Inside’ links to their favourite books, from within their own websites or blogs.
To be honest, I cannot see too many ordinary bloggers bothering with this feature, but for us Indies it could prove to be marketing gold!
Why? Because the ‘Look Inside’ feature gives casual visitors the ability to sample our work without feeling pressured to buy. Now I know sales are the holy grail, but nothing puts me off faster than a hard sell, so why do it to potential readers? Continue reading “Amazon’s New ‘Look Inside’ Feature for Blogs and Websites [Part One]”
Every now and then, Facebook rolls out something new for business pages (author pages and book pages fall under the “business page” umbrella). Most recently, Facebook has added more options to their call-to-action button.
If your page doesn’t yet have a call-to-action button, it’s easy to set up. I wrote about how to do it awhile ago. At the time, I picked the “Shop Now” button as my call-to-action button, and pointed it to my Amazon Author page.
But to be honest, the button hasn’t gotten me a lot of action. Maybe people visiting my page have been puzzled by the idea of a “Shop Now” button for an author; maybe they think of “Shop Now” as more appropriate for designer handbags or jewelry. I dunno. But just in case, I’m going to change my call-to-action button to one of Facebook’s new options. Continue reading “New Facebook Call-to-Action Button Options”
You heard it here first – it’s Thrifty Thursday! And have we got some bargains for you! That’s right, here at Indies Unlimited each Thursday, we make it super easy for you to find hot free and 99 cent eBook deals. Make sure to tell your friends to come on over to Thrifty Thursday and check ’em out! Continue reading “Thrifty Thursday: eBook Deals!”