After the Book Release: An Author To-Do List

book launch rocket-launch-67641_640So you’ve completed your magnum opus and you’ve just released it out into the world. Time to sit back and enjoy the rave reviews and rich royalties that come rolling your way? No, not quite. You still have some work to do. As a matter of fact, with the reach of the Internet and so many social media forums, there are a zillion things that you could do, should do, can do, to include the new book in your online presence and to get the word out. After all, you want to ride that wave before the 30-day cliff hits!

Having a check list is a good idea, because it would be easy to overlook those areas where you don’t check in frequently or spend a lot of time. How many times have you stumbled over an old bio tucked away somewhere, and it doesn’t have your last three books? Your profiles are already out there; don’t waste the opportunity to tout the new book.

Update Your Online Presence Continue reading “After the Book Release: An Author To-Do List”

Authors: Do You Have A Business Plan?

business plan for authors business-idea-831053_960_720One of the hardest things about being an indie author is learning the business side of writing. You can be the best writer in the world, but if you can’t figure out a way to sell books and maintain those sales, then it’s going to be really hard to turn your talent into a career.

I’ve been published for just over four years now. I have over twenty books under my belt and I still have so much to learn. Over the past few months, I’ve set aside some time to really get my head around the business side of writing. I’ve somehow managed to wing it this far, but 2015 was a rough year for sales and I need to up my game.

So, this month, I decided to take the time to write up a proper business plan. I have found the task challenging, but also insightful. I hope it will keep me on track as I attempt to make 2016 my best year yet. Continue reading “Authors: Do You Have A Business Plan?”

Goodreads Giveaway Tutorial Update 2016

goodreads logoIf you’ve been avoiding Goodreads giveaways, you might be missing out on one of the best opportunities to reach new readers. I hear the arguments about why more authors are taking a pass, though. Books are expensive. Postage is expensive. Fewer winners are reviewing. And everyone wants something for nothing, right?

Well…yes. But I’m still a fan, for several reasons. If I have a new book coming out, a giveaway can help generate interest. In 2011, almost nine hundred Goodreads members signed up to receive one of eight ARCs (advanced reader copies) of my first published book, The Joke’s on Me. That’s nine hundred readers who hadn’t known about me or my work prior to the event. This boiled down to eighty-some readers who decided to add me to their “to-read” shelf. Okay, not great, but not too shabby for a completely unknown author. And of my eight winners, six gave me a written review or a rating. (Giveaway winners are encouraged, but not required, to reciprocate with reviews.) Continue reading “Goodreads Giveaway Tutorial Update 2016”