The Indies Unlimited Vetting Process

LabelRecently, we ran a post showing you How Indies Unlimited Works. We explained about our staff and our content, including the features we run which help authors promote their work. Book promotion is only a small portion of what we offer here on Indies Unlimited. We run only two paid feature spots per week. The rest of the book promo opportunities we offer are of the free variety: book briefs, announcements, or book video trailers.

We also offer some self-serve posts, wherein we invite authors to post links to their books in certain formats or venues. Books listed in those post threads are subject to a lower standard of vetting focused on whether the book genre is within those accepted on the site.

All books featured on Indies Unlimited, whether the promotion is free or paid, are run through a vetting process. This is why we ask that all queries, including those for paid advertising, include a link to the book authors want featured. We need to see how this book is presented – so we will know what our readers will encounter if they click through to the book’s purchase page. Continue reading “The Indies Unlimited Vetting Process”

Book Description Basics

book descriptionThe number one problem we run into during the vetting process here at Indies Unlimited is a book’s description, also sometimes known as the book sales pitch or the book blurb. Too long, too short, too detailed, too vague, too too too, blah blah blah. What it comes down to is: many authors cannot write a book description on their own.

There’s nothing wrong with this. In most instances, it takes an outsider to point out what’s missing from (or not needed in) a book description. After all, an author has been married to the book for years. An author is most likely going to overlook points that a potential reader needs to know. It’s like explaining how to use a computer program that you know like the back of your hand. You’ll always skip over the basics or the foundation and get right to the good stuff. Meanwhile, your pupil is sitting there with a stupid look on his/her face, completely confused.

The basics for writing a good book description don’t change. Who, what, when, where, why, and how, and why do I want to read/buy this book? We’ve had plenty of articles about this already. We have an article that specifically explains how to write a book description. We’ve had a post on the most common book description issues. The Evil Mastermind even felt the need to break down book description epic failures into categories.

I’ve put together a list of the questions I most commonly ask after reading a book description that has confused me to the point of needing Dramamine. Reading these questions won’t replace the lessons in the articles linked to above. But hopefully, they will help prevent you from achieving the Epic Fail categories. Continue reading “Book Description Basics”

How to Check Your eBook Formatting before Pushing the Publish Button

push the button noweBook formatting catastrophes are avoidable – one just has to take the extra steps to check the files before pushing the publish button. I know, I know, you’re excited, and you want to get your book out into the world! But at what cost? Lenore Skomal told us about her eBook formatting calamity. That caused her a lot of heartache, possible loss of readers, and a lot of bad reviews. Don’t let that happen to you. Continue reading “How to Check Your eBook Formatting before Pushing the Publish Button”

Author Portraits: A “How to”

KSBrooksand TRex
Fun photo – but just not right for professional use!
Photo courtesy DPR & Rich Meyer

Here at Indies Unlimited, our submissions are just like what you’d experience at a newspaper, magazine, publisher, agent, or advertiser. So when we ask for an author photo, we expect authors to provide a photograph that represents them as professionals. After all, writing is your job, right? So wouldn’t you want to put your best foot forward and impress us with your best writerly image?

That doesn’t always happen.

We do get some very professional head shots, but sometimes we get photographs with the following issues: blurry, eyes closed, holding alcoholic beverages, mirror shot in a bathroom, distorted selfie, and my personal pet peeve: the 8 megabyte humungous file. I’m sure you’re gorgeous and all that, but Indies Unlimited is run by volunteers – and while our hearts are big, our free email boxes are small. If you send me an 8 megabyte attachment, I’m going to delete it and perhaps your submission as well. We send along a link to a tutorial for resizing photographs with every guideline that goes out. Please please please learn it.

Look, we understand that most authors are not photographers. But I am. Don’t believe me? Check out my portfolio sampler here if you want. So, now that you’re convinced, how about I give you some tips to help you get the great looking shot that will end up plastered all over? Continue reading “Author Portraits: A “How to””