Whether we like it or not, Facebook is still the master of the interwebs’ social universe. Even so, a few weeks ago, we revealed the fact that less than three percent of your fans actually see your posts–unless you fork over the almighty dollar, or whatever currency you deal in (let’s hope it’s not Bitcoins!)
Every once in a while I see someone bemoaning the fact that nothing they do on their Facebook page gets any attention unless it’s a cute picture of a puppy or kitten.
You can put a lot of fanfare into a book announcement, post an opinion poll, ask for help with something, and all you get is the sound of chirping crickets. But post a picture of a cute little animal, and whammo – near instant virality.
I have a theory about this. It seems to me that the appeal of puppies and kittens cuts across the lines that otherwise divide people. Race, age, gender, and income level just don’t apply. You don’t have to live in a certain part of the planet, speak a certain language, do a particular thing for a living. Continue reading “Cute Pictures of Puppies and Kittens”
We have lots of tools within our various platforms to help us track who is talking to or about us. We’ve talked about commun.it, Hootesuite and Tweetdeck before, but they can only follow things on a limited basis. In other words, each is geared toward certain social media platforms.
There’s also Google Alerts that will send you an email when your “alert” is mentioned somewhere out on the Internet but it is preferential to things within its search engine.