Day: May 8, 2012

Tuesday Tutorial: Hootsuite 101 by Troy Stewart

Marketing Strategist Troy Stewart
Troy Stewart

Hootsuite 101- Twitter Just Got a Lot Easier
So you’ve been using Twitter and starting to gain followers. Perhaps you log in every morning and check to see what your followers are saying. Maybe, you even click on hashtags to see what is going on with current trends. That’s great, better than most actually. But there is a lot more that Twitter has to offer.

How do you access the rest? By using Hootsuite.

A Dashboard

Hootsuite is a “social media dashboard.” Basically, it takes up a page or tab of your browser (it is completely web based) and allows you to see Twitter through an entirely different lens. Hootsuite allows you to view Twitter in a “column” view. That is, your home feed, your @ mentions, your Direct Messages and everything else is put into columns for you to easily access. Continue reading “Tuesday Tutorial: Hootsuite 101 by Troy Stewart”

Will Technology Drive Readers to Demand More?

It rarely happens, but this year, I had the opportunity to go somewhere nice on vacation. Not only was it somewhere nice, but it was on a river cruise, a “cozy” setting where I had a week to get up close and personal with 140 people, pretty much all of whom had disposable income, at least one variety of electronic reading device, and no shyness about whipping out their TBR lists. Continue reading “Will Technology Drive Readers to Demand More?”

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