The virtual food is out, the prizes are all lined up, and guests are starting to arrive at your Facebook party page. Now what? Well, if you’ve written a party script, it’s easy.
I freely admit that I stole the idea of writing a script. Last fall, I was involved in a MasterKoda promotion for which Kim Emerson sent around a sample script. As I looked over her sample, I realized she was doing the same things at the same time every hour. When I was in radio, we called that a clock. You’ve probably heard this kind of clock in action without realizing it; stations like WTOP in Washington, DC, promote their “traffic and weather together on the 8s” – in other words, if you want to know the weather forecast, you know you need to tune in at 8, 18, 28, 38, 48 or 58 minutes past the hour.
Anyway, I wrote my script for the MasterKoda event based on this idea, and it went pretty well. So when I began to get ready for my virtual beach party for the release of Undertow, the first thing I did was to draw myself a clock. Here’s a much neater version of what I came up with. Continue reading “Scripting a Facebook Book Release Party”
Be honest: who among us indies hasn’t fantasized about having the sort of publishing success that E.L. James has had? Say what you will about 50 Shades of Grey, the woman knows how to sell books. What’s her secret? Here with the inside scoop is Donna Huber, marketing professional, author of 
A couple of my Facebook friends have linked to this blog post that more or less equates the 
Back in the day, there was a TV show called Bewitched. The main character was a typical suburban housewife who happened to be a witch. The woman who lived across the street had a habit of spying on her neighbors, and when she saw something especially odd going on at the Stevenses’ house, she’d screech her husband’s name to get him to come to the window: “ABNER!!!”