Top Five Ways to Have an Awful Book Cover

BAD BOOK LARGEI’m constantly looking at book covers as part of my “job” here at Indies Unlimited. On top of that, I run into authors posting their covers in groups all the time, asking for input. So I see a LOT of covers. And most of them all have the same issues.

What I find most ironic is that the same people keep posting book covers with the same problems. I don’t get that. Please allow me to make something perfectly clear. And I’m not just making this up to be difficult or bossy or right. I’m speaking from experience. I used to provide my own cover art to my small Indie publisher – and because of that, I’ve taken some lumps. But I’ve also learned some important things about book covers. I share this knowledge freely, to help my fellow Indie authors. Book covers are important. We all want to make a good first impression. Book sales count on it. Continue reading “Top Five Ways to Have an Awful Book Cover”

How Editing for Others Helps My Writing

learn writing by editingLately I’ve had quite a few editing jobs, working them in between my own writing and promotion of my latest book. I enjoy editing. I’ve always had a critical eye and an analytic brain, so very often anomalies in the writing will jump off the page at me. The caveat, of course, is that this art we practice is a highly subjective one, so while there are guidelines and style manuals to set general rules, those rules can and are broken regularly if the story requires it.

But I’ve noticed an interesting side benefit from my editing work. It points up for me, in spades, the crimes I may or may not have committed. Continue reading “How Editing for Others Helps My Writing”

Tips for a Successful Facebook Live! Broadcast

Facebook Live LogoEarlier this morning, Alan Parks told us why, as authors, we should be using Facebook Live!. Personally, I love the idea, so I decided to give it a try. During the process, I ran into some interesting challenges, but with the help of the IU minions, we had some successful experiments. We learned quite a lot about the nuances of it and thought these would prove helpful to others just getting started. So, here are some tips on how to make your Facebook Live! Broadcast go off without a hitch. Continue reading “Tips for a Successful Facebook Live! Broadcast”

YouTube and Amazon: Gain Exposure by Using Both

author email marketing email-1346077_960_720It’s becoming evident that newsletters are a valuable tool for authors to have. Shawn Inmon recently discussed the importance of newsletters, and one of the things he said was, “The reason why is simple: You control how and when you access a mailing list, as opposed to investing everything into working the Amazon or social media algorithms.” That really resonated with me, so I decided it was time for me to take his advice seriously. Continue reading “YouTube and Amazon: Gain Exposure by Using Both”