Love may make the world go round and money can’t buy me love. Even though some call it the root of all evil, I still find myself looking for ways to obtain more of that filthy lucre. If you have a website or blog, the eyeballs of your visitors are worth money. There are various ways to monetize your website. The most obvious and least intrusive is as an affiliate of Amazon or other vendors. If you have links to products on these websites, getting a cut when you send someone from your site who subsequently makes a purchase, seems like a no-brainer. But what about other options to pick up a little extra? Today I’m going to discuss advertising, focusing on Project Wonderful, one specific option to sell ad space on your site and also a way for authors and publishers who want to advertise to find potential sites on which to advertise. Continue reading “Maybe Not Wonderful, but Okay”
Tag: book marketing tips
How to Make People Read Your Business Card
Author business cards are important (See Codebreaking For Beginners) and we often hand them or postcards of our latest novels out in the hope they will generate sales. However, how many times do you get that feeling that as soon as someone walks off with one of your cards, it’ll be forgotten? It will stay in a wallet or purse until the person empties it or worse still, it will be thrown away in the nearest bin.
Here’s a simple way to engage people, to make them read your card and hopefully hang onto it a little longer rather than throw it away without looking at it. Continue reading “How to Make People Read Your Business Card”
Who Says?
Guest Post
by Susan Marmo
It’s “them” again. You know “them” – “they” say you shouldn’t do this. “They” say you shouldn’t do that. Yeah that “them”.
Here’s what I say….
You have a manuscript and obviously you like it. You would read it, right? And you are the perfect target audience. So others would like it too. That’s what I told myself. I hadn’t planned on writing a book. I did it to occupy myself during sleepless nights and VOILA! Look what happened. I wrote a whole book. And I had not one clue what to do with it. Continue reading “Who Says?”
Creating a Book’s Sell Sheet
Many, many years ago, back when we were still using stone tablets and chisels to write, my first novel was published. The year was 2001. That was also when I created my first “sell sheet.”
A book sell sheet (or book one-sheet, as some people call it) is designed to provide the necessary information to people who would buy your book. This is not for consumers, however, it targets buyers at book stores, libraries, other retailers, and wholesalers. These people want quick facts about your book, without schmaltz. Save that dazzling salesy stuff for consumers.
The main things these buyers want to know are: Continue reading “Creating a Book’s Sell Sheet”