Tag: publicity

I’ll blog, speak, or be interviewed by almost anyone almost anywhere. Most articles that I’ve written or interviews I’ve participated in have led to other opportunities. It’s an honor to have someone donate part of their valuable online real estate to me or my books. I don’t look at their Alexa ranking or check out how many followers or friends they have I just try to do it. And, I always try to be engaging. Sometimes I suppose it works and sometimes it does not.

Now, I’m about to say something very controversial. Get ready – Most interviews that I’ve read recently where a self-published author is asked questions are boring – incredibly boring. Although the person being interviewed may be a wonderful writer that talent does not always shine through in the answers they’re giving. Sometimes, as a reader, it’s quite difficult to get past the first couple of questions. This is unacceptable because, as most of you know, the questions are sent to the author in advance. So, unless you’re under an incredibly tight time frame you usually have time to ponder your answers and display your creativity and writing prowess by giving the reader something entertaining to read. Admittedly, I haven’t always been able to accomplish this but I do try.

I’ve put together some guidelines that may help you when trying to engage your readers. Remember, the people who are reading your guest blog or answers to questions or listening to you speak at an event are going to be able to help you in several different ways. They could purchase your book. Or, they could talk about your book to someone else. Or, and this is the biggie, they could offer to promote you through other means. Please accept these suggestions from someone who has made most of these mistakes. Continue reading “Seven Ideas for Better Author Interviews”