Seven Ideas for Better Author Interviews

interviewI’ll blog, speak, or be interviewed by almost anyone almost anywhere. Most articles that I’ve written or interviews I’ve participated in have led to other opportunities. It’s an honor to have someone donate part of their valuable online real estate to me or my books. I don’t look at their Alexa ranking or check out how many followers or friends they have I just try to do it. And, I always try to be engaging. Sometimes I suppose it works and sometimes it does not.

Now, I’m about to say something very controversial. Get ready – Most interviews that I’ve read recently where a self-published author is asked questions are boring – incredibly boring. Although the person being interviewed may be a wonderful writer that talent does not always shine through in the answers they’re giving. Sometimes, as a reader, it’s quite difficult to get past the first couple of questions. This is unacceptable because, as most of you know, the questions are sent to the author in advance. So, unless you’re under an incredibly tight time frame you usually have time to ponder your answers and display your creativity and writing prowess by giving the reader something entertaining to read. Admittedly, I haven’t always been able to accomplish this but I do try.

I’ve put together some guidelines that may help you when trying to engage your readers. Remember, the people who are reading your guest blog or answers to questions or listening to you speak at an event are going to be able to help you in several different ways. They could purchase your book. Or, they could talk about your book to someone else. Or, and this is the biggie, they could offer to promote you through other means. Please accept these suggestions from someone who has made most of these mistakes. Continue reading “Seven Ideas for Better Author Interviews”

Let’s go to the Hop (Blog Hop, that is)

Guest post
by Gordon Long

Writers never have any friends; it’s a disadvantage of the art. People who sit in garrets for 14 hours a day scratching away on their keyboards don’t have time to develop the social niceties. However, when it comes time to sell your books, it’s nice to have friends. Or pretend you do, anyway.

Enter the blog hop. Continue reading “Let’s go to the Hop (Blog Hop, that is)”

Always Look On the Bright Side of Life

A few weeks ago I was out shopping with my husband when we came across a card. It made my husband guffaw. On it was written:

Dear Optimists,

If you continue to look always on the bright side, you’ll eventually go blind.


The Pessimists.

It summed us both up perfectly. I always believe something good will happen, while my husband believes that the worst will always occur, and is bemused by my perpetual optimism. Continue reading “Always Look On the Bright Side of Life”

Setting the Hook

A few weeks ago, I wrote a post about how to craft a news release. If you missed it, you can find it here. And Kat wrote a post about distributing your release, which you can find here.

But writing the release and distributing it are only part of the battle; what you want is to hook an actual reporter, so that he or she actually reads the thing and writes a news story about it. We’ve had a few posts about hooking the media on your story idea – in fact, here’s one. But while theory is nice, I thought it might be helpful to watch hook-setting in action. Continue reading “Setting the Hook”