Here’s the deal. In March Kat Brooks wrote a post for IU called The Case for Legible Titles. Three months later Brooks did it again, talking about Title Envy. (I’m not going to mention the post she did in 2012 about, you guessed it, book covers. Judging a Book by Its Cover) Oops. That slipped out. All of these posts and others are linked on a very special page, cleverly called Resource: Book Covers.
Brooks doesn’t think anyone is reading her posts. So I told her I had the perfect title. Then she kicked the post back to me and said “Are You Stupid?” wasn’t acceptable and proposed this one instead.
Why do covers matter so much? Read all those posts and you’ll see several reasons. I’ll boil them down to just one. Bad cover = Less Sales. It’s a simple equation and you don’t have to be a math genius to understand. It comes down to what causes a person to buy (or even more important, not buy) your book. Here’s how it works. Continue reading “Love’s Savagely Bad Book Covers”
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