But it also posed a conundrum. I’ve been taking online seminars and reading reports about marketing your wares. It seems if you have a celebrity endorsement you are golden: magazines are more inclined to review or feature your product, and of course the press is more likely to give you coverage. So it makes sense to find a celebrity to review the book, and get it on the back cover before it goes to print.
How exactly does one go about this finding of a celebrity to endorse one’s book? It seems to me you would have to know someone who knows someone…but as far as I know I don’t know anyone who knows anyone. This was going to take some thought, some strategizing and even more networking. I put out the word. Continue reading “Wanted: Celebrity Endorsement”