Guest post
by Alesha Escobar
When you’re writing a screenplay, especially as an indie writer, you’ll agree that pitching your story to a potential audience or buyer can be nerve-wracking. The pitch ties into your marketing, your image, and needs to be engaging to open doors of opportunity.
Some writers hate hearing that. They want to just be put in front of the right audience, or right producer, and let their story shine on its own merits. No gimmicks, and no marketing voodoo. Continue reading “Pitching 101”
This time last year I was flailing around, trying everything I could think of to find readers for my newly self-published novel. I did the usual Facebook events and .99 cent sales and joined every online group I could find. I was active in Amazon Author Discussion boards, Kindleboards, Yahoo groups, and anywhere else I thought readers might be. The reviews I was receiving on the book were really positive but I couldn’t reach that next level in terms of finding more readers. My background is sales and marketing and I know my way around the internet, but even with all my efforts I couldn’t hit the big numbers that other Indie authors were achieving. In the first six weeks I sold about two hundred books but I knew many of those were friends and family, and other authors who were kind enough to buy it and support me. I was happy to get my work out there but I wanted to find random readers who didn’t know me, and when I checked the Kindleboard monthly listings and saw there were Indie authors selling thousands of ebooks a month I knew that either I had a book that wasn’t going to sell or I was doing something wrong. So, I contacted Robert Bidinotto, and that’s when I learned about “paying it forward”. 
2012 is over and thank goodness—not exactly a prosperous year for many of us. For Christmas this year, I gave the grand-kids a couple of plastic scoops and told them the cat’s litter box was a buried treasure game. Not only were they disappointed, but it looks like I wasted a lot of time making the cat swallow all those nickels. Sigh.
